Discover What's New in Downtown Waterloo

Celebrate Downtown's Past, Present & Future with Tour De Loo

Discover What's New in Downtown Waterloo image

Main Street Waterloo is a volunteer-driven, non-profit organization that sparks growth, builds connections, and champions downtown Waterloo as a vibrant destination for all. Through historic preservation, economic development, and community engagement, we strive to bring the community together through events and initiatives to support local businesses and create memorable experiences for all. Each year, Tour De Loo stands as a testament to our mission as we open our community’s doors and hearts to showcase the progress of revitalization, attract businesses to newly renovated spaces, and highlight the enterprises that have recently enriched our downtown landscape.

We are excited to once again collaborate with the City of Waterloo's Historic Preservation Commission to celebrate the rich history of our downtown and foster a greater awareness about our architectural heritage. The event will provide an invaluable opportunity for attendees to gain insight into the significance of our buildings and the role they play in shaping our identity. The evening will culminate in a program recognizing outstanding contributions to historic preservation, further reinforcing our commitment to honoring our past while embracing our future.

We believe your partnership would not only align with your company’s values but also provide a meaningful platform for showcasing your commitment to community involvement and support for local initiatives. By becoming a sponsor of Tour De Loo, you will not only gain exposure to a diverse audience but also demonstrate your dedication to the vitality and prosperity of our downtown district.

As a sponsor, you will enjoy a range of benefits, including prominent recognition in event materials, publicity through our marketing channels, and the opportunity to participate in the event itself. Your support will directly contribute to the success of our efforts in preserving our community’s heritage and fostering economic growth.

We would be honored to have you join us as a sponsor for Tour De Loo. Your generosity and partnership will play a pivotal role in making this event a resounding success and in advancing our shared vision for a vibrant, thriving downtown.

Please do not hesitate to contact me us with any questions or to discuss sponsorship opportunities further.

Revitalization Sponsor $500

  • Sole Presenting Sponsor of the event
  • Prominent placement of logo with link on website
  • Prominent placement of logo on printed materials
  • Page in ticket booklet
  • Half page in ticket booklet
  • Inclusion in press release
  • Appear in a Facebook live to invite the community
  • Opportunity to speak at the program
  • Featured on social media and e-newsletter
  • 8 tickets to the event

Vitality Sponsor $250

  • Logo with link on website
  • Logo on printed materials
  • 1/2 page in ticket booklet
  • Mentioned on social media and e-newsletter
  • Inclusion in press release
  • 4 tickets to the event

Preservation Sponsor $100

  • Listed on website with link
  • Listed on printed materials
  • Mentioned on social media and e-newsletter
  • Inclusion in press release
  • 2 tickets to the event