Downtown Waterloo's Summer Concert Series
Celebrate summer with music, food, fun, and community
Celebrate summer with music, food, fun, and community
Friday Loo is one of Main Street Waterloo’s most well-known summer events celebrating with music, food and fun! Drawing crowds of up to 3,000 visitors per event, Friday Loo has earned its reputation as Waterloo’s official TGIF party.
Held from 5:30 pm to 9:30 pm the event transforms Lincoln Park into a hub of entertainment featuring a diverse range of talent from local, regional, and touring performing artists creating a vibrant atmosphere that resonates with the spirit of the community. Friday Loo is a cornerstone of the summer social calendar, bringing people together to revel in the live music and good company.
For businesses and organizations looking to make a positive impact on the community, sponsoring Friday Loo presents a unique opportunity. It not only allows for brand visibility and recognition, but contributes to the vitality of the local culture scene and downtown Waterloo. Sponsors can take pride in supporting an event that not only brings joy to thousands but also strengthens the bonds within the community.
With its blend of entertainment and community engagement, sponsoring Friday Loo is not just a marketing opportunity by a chance to actively participate in the spirit of giving back while having a great time. Your sponsorship contributions not only support our organization in hosting Friday Loo, but also empower Main Street Waterloo to serve as a valuable business resource, fund the installation and upkeep of vibrant flower baskets, and undertake numerous additional initiatives to make downtown Waterloo the vibrant place people want to live, work, and play.